Just seen a group of Dortmund fans wandering around Deptford market. Famous the world over.
Posts Tagged ‘online advertising’
According to Wordstream’s Internet Marketing Blog, ‘Insurance’ is the Google AdWord which attracts the highest pay-per-click premium, with the search terms “lawyer” and “attorney” both making the top 10.
“Google AdWords is a dynamic, auction-based marketplace where advertisers bid on keywords to compete for top ad placement. The minimum bid per keyword is 5 cents, but this research shows that in highly competitive categories, Google can make up to $50 per click. Despite a diversified product portfolio, advertising on Google sites accounts for the vast majority of its billions in annual revenue.”
With some keywords costing more than a copy of Windows 7 Starter OEM, the power-shift from Microsoft to Google continues apace.
Lawyer as a google adword
At $42.51 CPC, the term lawyer still raises nearly as much as a search term as the more American “attorney”, showing how lucrative legal fees are on either side of the atlantic.